Founded in 1980 by Joe Rodeo, the company began as a small business and has grown into one of the largest American jewelry companies. Located in New York City’s Diamond District, Joe Rodeo is renowned for its unique designs and high-quality craftsmanship, offering a range of products from classic to modern styles. The brand has gained international recognition, with its diamond watches and jewelry pieces being favored by celebrities such as Akon, Sean Paul, Ludacris, and Master P.
Their collections, including the Master, Junior, Broadway, and Phantom series, are known for their distinctive designs and superior quality, making Joe Rodeo a prominent name in the luxury watch industry.