The SWIZA Watch Company, established in 1904 in Delémont, Switzerland, began as a small clockmaking workshop before expanding into a renowned manufacturer of Swiss timepieces. Rooted in the Jura region’s watchmaking tradition, SWIZA initially focused on producing alarm clocks and travel clocks, gaining a reputation for quality craftsmanship and innovative designs. Over the decades, the brand evolved, embracing modern watchmaking techniques while preserving its heritage of precision and reliability.
SWIZA expanded its portfolio to include wristwatches, offering a blend of contemporary style and Swiss engineering. With a commitment to durability and functionality, the brand has continued to innovate while maintaining its classic Swiss heritage. Today, SWIZA remains a respected name in Swiss horology, with its watches sought after for their distinctive designs, making them a favorite among collectors and enthusiasts alike.