Undone Watches, founded in 2014 by Michael Young in Hong Kong, pioneered customizable timepieces, allowing enthusiasts to personalize their watches without sacrificing quality or affordability. Blending vintage-inspired design with modern craftsmanship, the brand gained popularity with its Urban mecha-quartz chronographs and rugged Basecamp dive watches.
With a focus on accessibility and innovation, Undone revolutionized the industry by offering extensive customization options. Collaborations with pop culture icons like Batman, Popeye, and Peanuts further solidified its reputation. Today, Undone continues to push boundaries, creating timepieces that celebrate individuality and storytelling.